VoxPop puts a recording studio in the pocket of your audience
- Build a digital community directly around your brand
- Save producers time and frustration
- Broadcast better on-air product for radio shows and podcasts
Here's some examples of how our customers are using it:
Audience Voice Interaction
WAMU's 1A in Washington D.C. uses 1A VoxPop to engage the voices of its audience. It notes the recordings sound much clearer than a phone call, and sending them takes less time than dialing their number and leaving a voicemail. Producers save time reviewing contributions by scrolling through voice-text transcripts. Here's an example of how it sounds like the audience is in the studio, in an episode on Lyme Disease.
Engaging New Content
In "You hum it, we'll name it", RNZ's Jesse Mulligan and Clarissa Dunn urged listeners to use RNZ VoxPop to hum a classical tune they loved but didn't know the name of, and they would name it for them. Bryan Crump used it to hold a duck calling competition on RNZ nights. Zoe George used it to take questions from kids for actor Jonathan Groff on his role as the voice of Kristoff in Frozen.
Safe Way For Audiences To Engage
VoxPop enables a safe moderated environment for your audience to share their experiences of highly personal or contentious subjects without fear of being trolled. RNZ's Bang! Podcast for example used RNZ VoxPop to take questions and comments about sex.
Podcast Audience Platform
VoxPop allows you to build your own community around your podcast, where listeners and contributors can participate and can contribute. MSC VoxPop produced a pilot podcast for baby boomers which was recorded entirely using the VoxPop Platform. Sadly MSC Newswire founder Max Farndale passed away in 2018.
Simplify Recording Logistics
VoxPop takes the recording studio to your audience. RNZ's Sunday Morning runs a popular segment called “3 minutes max” where members of the community discuss issues important to them. Logistically it was difficult. Studio time would have to be booked etc. They now use RNZ VoxPop to gather in this audio in production quality, all organised in one place for them to review. Nights with Karyn Hay used VoxPop for her Booklovers section where authors would record readings that otherwise studio time would have to be booked for. Geographic location was no longer a problem, with authors globally contributing.
Your Own Audience Engagement Tool
The VoxPop Platform includes an iOS and Android application customized to your brand, which the audience downloads and uses to directly interact using their voice. A mobile friendly Content Management System automatically transcribes Voice-Text, making it easy to review contributions and process them for playing on-air.
To use VoxPop:
Put the call out on-air for people to "Leave us a VoxPop" and direct the audience to the app store. The question is also pushed to mobile devices via a notification and published in the app, such as on 1A VoxPop to the top right.
VoxPop operates on any Android or iOS device manufactured after 2015. iOS - Requires iOS 10.2 or later. Compatible with iPhone, iPad and iPod touch. Android – Requires Android 4.3 or later.
Voice is transcribed to text in real time
VoxPop automatically transcribes voice-text, with over 96 percent accuracy to 30 seconds.
Save producer time by reviewing text transcripts rather than having to listen to every recording.
Better quality audio
A high quality audio file is captured using the device microphone.
It sounds like the audience is in the studio with the presenter.
Build your own community
In the age of the networked public, audiences want to interact with media brands and have their voice heard.
The VoxPop platform builds a community around your brand which enables a two way conversation.