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The Quest For Rich Data

By Co-Founder, Peter Fowler. Over the past two weeks I have been meeting with leading companies in the Australasian market research sector, whom it seems are all on a quest for “Rich Data.”   They seem to  collectively have a yearning to find ways to better understand people and the things they do.  There are established ways of doing things - text survey forms, zoom video calls - but some of these senior managers had reservations about them. One research boss from a...

July 27, 2021

Easily Create and Publish Your Own Podcasts, All In One App.

Whether you are a professional podcaster or just starting out, our platform provides a virtual studio for production quality recordings, which you can then publish back into the apps.  Or you can simply upload podcasts created off platform. Here’s how to easily create a podcast using the Consult/VoxPop interface:...

July 8, 2021

Radio's Day Of Reckoning

By VoxPop co-founder, Peter Fowler The media is amidst another significant change and this time it is a direct threat to the traditional radio model. An entirely new cyberspace made of voice and sound is growing at a phenomenal rate worldwide.  It’s currently dominated by Big Tech whom, already knowing what you do just about everywhere, are now looking to the final frontier - your home.     Google calls it the “Audio Web.”  Some refer to it as the “Conversation ...

May 13, 2021

VoxPop Plugs into the Studio, Saving Time and Money

“Our broadcasters can now come in and record shows at any time of the day (even with after hour access) without an audio engineer having to be present to record their voice breaks for their shows.”  Andre Mandella, Access Radio Taranaki 104.4FM, New Zealand By Peter Fowler Innovation from Access Radio Taranaki 104.4FM in New Zealand has seen the Community VoxPop Studio platform literally plugged into the station studio, following everyone back to work from COVID-19 lockdown/sh...

July 15, 2020

Taming the Facebook beast

By Peter Fowler Facebook boycotts don’t appear to worry Mark Zuckerberg.  Why would they when commentators say Facebook is “too big to fail.”   Zuckerberg’s not worried about a consumer boycott, because people don’t have anywhere else to go. And, to quote Hamlet, “There’s the rub.” If you want to reign in Facebook, you need to lure its audience away.   Facebook is after all a media company. Its business model lives or dies on audience size. You just need ...

July 12, 2020

Bridging the Digital Divide

VoxPop bridges the divide between the terrestrial side of radio and the digital side and helps them grow and interact on-air and online.Science Friday for example uses VoxPop for different segments of the weekly radio show and podcasts and then packages it up for a digital audience on different platforms including the web site, You Tube, Soundcloud, Twitter and Facebook.Here's some examples:Christmas bird count:Audience members were invited to recommend a good science book for summer reading:htt...

July 6, 2020

Broadcasting during COVID-19

By Peter Fowler, VoxPop co-founder. When Radio New Zealand asked William Ray to make a daily podcast about Covid-19, one of the first questions was how to involve the audience safely with everyone in lockdown. Community station manager Phil Grey just wanted to keep his station on-air without asking his volunteer programme makers into a studio where they would be at risk. In late March New Zealand shut down everything except essential services to fight the Covid 19 virus, and everyone confined th...

June 22, 2020 Posts 1-7 of 7 | Page